BlackBerry: Addictive or Essential?
According to research conducted by fourth year MIT Sloan doctoral student, Melissa Mazmanian, BlackBerry use has a large impact on the workplace. Many people who participated in the research study claim they are “addicted” to their BlackBerry.
Mazmanian observed “a gradual blurring of the lines between ‘work time’ and ‘personal time’ by device owners. Some people feel more productive when they use a BlackBerry. Others feel compelled to stay in the loop.”
According to Mazmanian, “many users feel trapped by the social expectation to be constantly available.”
Her research, which won an Academy of Management award, is being funded by the National Science Foundation. Mazmanian is working with several companies and hopes to have completed her study by this summer.
Learn more about Melissa Mazmanian’s research at the MIT news site.
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